ADR, RevPAR, occupancy, pickup and pace: what each number tells you, how to read them together, and when they mislead.
Not necessarily. The Booking.com extranet only shows Booking.com, so a fall there can mean guests moved to Expedia or booked direct. Before you cut prices, put all channels side by side for the same stay dates.
Start from what the owner will keep in year one, not from gross revenue in a year when the building runs at full speed. Show a pessimistic, a realistic and an optimistic case side by side, and test the one or two inputs that move the total most.
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